HELLO! MY NAME IS RIRINA BUT MY FRIENDS CALL ME riri.

I’m a designer and illustrator, specializing in hand lettering.

I was born in Japan but grew up alongside the west coast of California where I now reside in San Diego, California with my partner and cat. With a background in both agency and in-house creative teams, I have been fortunate enough to work with global brands from various industries like Twitter Studio, Postmates, Walmart, Adobe, Western Digital, Cash App by Square, Period.org and among many others. As a creative, I enjoy learning and rolling up my sleeves as a brand builder and maker. When I’m not working, you can catch me creating content for my cat, Namu, or snapping film photography on my Leica M6.

Experience:

  • Freelance Designer & Illustrator / June 2017 - Present

  • Senior Graphic Designer (Contract) / February 2023 - Present / Ascend Leadership

  • Designer (Contract) / June 2023 - October 2024 / SuperBloom House

  • Partner, Head of Creative / July 2023 - Present / HELLO HAPI

  • Visual Designer / March 2022 - February 2023 / Designerds

  • Junior Art Director / June 2021 - March 2022 / TBWA\Chiat\Day

  • Designer | Junior Art Director / June 2018 - July 2021 / Grey

  • Period.org

  • Postmates

  • HELLO HAPI

  • Sarap Now

  • Sensory5

  • Sincere Corporation

  • Rooted Fare

  • Twitter Studio

  • The Red Carrot

  • UC San Diego

  • Walmart

  • Western Digital

Selected Clients:

  • Adobe

  • Asians in Advertising

  • Asians Americans Advancing Justice

  • Cash App by Square

  • Cheernotes

  • Felt

  • Kotora Coffee

  • Good Good Good

  • HELLO HAPI

  • Merch Aid

Featured in:

Awards:

  • Silver - Side Show Awards 2021

SERVICES

From working in collaborative settings at award-winning agencies to working independently as a freelancer, Riri has extensive experience ranging from print to digital design.

  • BRanding

  • LETTERING

  • ILLUSTRATION

  • BOOK & EDITORIAL DESIGN

  • LICENSING

  • AND MORE!

Branding Packages & DESIGN SUPPORT

If you’re looking for branding, here are some packages I offer with different price ranges. Additionally, I offer monthly design support.

  • Recommended for personal branding in need of just a logo design.

  • Recommended for individuals looking for personal branding in need of logo and business card design.

  • Recommended for start-ups and small businesses in need of a full branding kit that will include brand strategy, logo suite, brand guidelines and collateral assets.

  • Please inquire me about design support for more information.

Client Love

  • I loved working with Riri and can't wait to have the opportunity to do so again. From start to finish, she was communicative, creative, and professional!

    Hedy Yu, Co-founder of Rooted Fare

  • Riri brings so much fun, enthusiasm, and life to all the designs I've commissioned from her. Plus, her timeliness and organization make it a breeze to get through the development process.

    Maggie Wong, Writer/Director

  • Riri is a joy to work with! She's incredibly organized, timely, and brings an immense amount of creativity and skill to every project.

    Brenna Tedesco, Graphic Designer at Punchbowl/Sincere Corporation

Follow Along

@riritamuradesign

Follow Along @riritamuradesign

Happy Monday! New Thanksgiving invitation designs are here for @punchbowl 🍂
Obviously when November hits, it’s already the holiday season right? ❄️ I’ve been working on holiday greeting cards since October 😆 On another note, I’m looking forward to slowing down in a few weeks for my 2-week vacation in Kor
Story time! 📣 I have actually been freelancing while I was studying for my degree in Graphic Design since college so it’s almost been a decade! Over the years, I realized that I had all the skills that I need to be a designer and illustrator